New Demands Bring Delicious New Trends In The Dog Food Business

Do you know what actually goes into the making of the standard dog kibble that you purchase and feed your dog friend on a regular basis? Are you sure that it is as nutritious as it should be and that it is also healthy. Is the Dog food that you are feeding your pet leaving it more susceptible to chronic diseases and even various forms of cancer? All of these questions are things that you should be giving some thought to if you currently are a dog owner.

Horrible True Facts

For years, dog food businesses across the globe have been using recycled restaurant grease as an additive in their products. This grease is loaded with unhealthy trans-fatty-acids that have been proven to wreak havoc on a dogs health. Also, Chinese dog food companies that export their product to the U.S. and Canada were recently found to be putting dangerous chemicals in their dog food that mimics the presence of protein when it was tested.

New Safer Dog Food

This means that you have to be more vigilant then ever when choosing the food that you are going to feed your pet. Fortunately, there are now dog food businesses that are actually interested in the health of your faithful friend and they are marketing dog food that is not only safe to eat but it is healthy as well. These same dog food businesses are also making and marketing newer tastier dog snacks that your dog will simply relish.

Consider Your Dogs Health

The fact is that trying to save a few bucks by feeding your dog cheaper, unhealthy, fat laden, corn meal based dog food will only cost you in the end. This is because, your dog will end up being chronically ill and you will lose out in the end when you have to pay the vet bills. Take a good look and smell of the kibble that you have been feeding your dog and then ask yourself how you would feel if you had to eat it every day.

How to Build a Strong Pinterest Profile for Your Food Business

Your food business needs to be on Pinterest. If you’re like most business owners, you probably think Pinterest and social media as a whole is a waste of time. Well it’s not.

If you don’t already know, Pinterest is the newest social site to hit the mainstream and it can be addictive. Most of the users are women, so if your product or service is marketed to women, you need to be on Pinterest now.

Before you get overwhelmed with yet another social media darling, take a few minutes to build yourself a strong Pinterest profile and a strategy for the best way to use it for your food business.

#1 Separate Your Personal Pinterest from Your Business Pinterest

You can have more than one Pinterest account. Simply send yourself an invitation so you can have a personal account and a business one. Do this as soon as possible because it takes a while for the team at Pinterest to send you the invite.

#2 Create a Username That Prospects and Customers Will Recognize

People will search for you on Pinterest. If you already have a Facebook and/or Twitter business profile try to keep them consistent with your Pinterest profile. If you can’t get the exact name try adding “biz” to the end of the name. This will create continuity and make it easier for people to find you on any given site.

#3 Add an Image of Your Logo

Include an image of your logo if it is something people will recognize right away once they land on your Pinterest page. If you don’t have a logo you can create an image of the business name, use the header from your website, or even use a picture of your flagship product. If you’re a service provider or if there is a face to your business (like Martha or Rachel), upload a picture of that person. Just make sure that whatever you use, it is consistent through all social media websites.

#4 Your About Paragraph

Add a short description in your “About” page. Instead of listing your bio or a bunch of website addresses, keep it short and emphasize the benefits of your product or business. For example, if your food business is dedicated to gourmet party appetizers your bio might be as simple as “Gourmet appetizers delivered right to your door.” Or “The easy way to serve hand-crafted appetizers at your next party…in 20 minutes or less.”

#5 Add Follow Buttons

When you’re creating your profile you have the option to add:

· Your website

· Your Twitter profile

· Your Facebook profile

They’ll show up as buttons under your picture on your profile page. Fellow pinners can then click on any button and be taken to the respective site. Bonus: When you “pin” something you can click the Twitter button to tweet it or click the Facebook button and post your pin to Facebook in seconds!

As you’re creating boards for your food business, try to capitalize on a few branding tactics. For example, add keywords to your board’s names. For example, a few keywords to use in the food business can be: “gourmet food”, “quick and easy recipes” and “food gifts”.

Be sure to use related keywords for your specific business in the titles of your boards and also in the description section of what you pin and you will build a strong Pinterest profile in no time.

Three Important Keys on How to Start a Home Vegetarian Food Business in Your Home

Many have turned to the vegetarian lifestyle for the health and environmental benefits. The availability of vendors for this product is rather slim. Maybe you are interested in prospering in this niche market. This article will cover three important keys on how to start a home vegetarian food business in your home. You have to remember first that this is a business. You must run it like a business to stay afloat.

1) Create a plan. It has been said many times that businesses fail due to poor planning and nearly 80% of food businesses fail in the first 3 years. The wrong idea, mismanagement, or not enough financing can be tracked back to poor planning. Think about what you are going to sell, how you will distribute the product, how you will store the goods, and how much the cost will be prior to starting the business. Most food businesses work on a 20% profit margin; after the overhead and food cost. Can your plan become profitable in the first three years?

2) Be sure to get the proper licenses, etc. The US Small Business Administration could be a great source of information. The local chamber of commerce can give you all the necessary business information for your area. You will want to meeting with your local health department for a list of requirements pertaining to the food industry in your county. Business licenses, taxes, payroll, and general book keeping processes should all be in place before you open the doors.

3) A lot of people start a cooking business because they love to cook or their friends are always commenting on how good they cook. That is a great reason to be a cook, but can be a disaster if they have little or no business talents. There is much more to this type of business that cooking. Owners will need to wear many different hats to make this profitable. Another solution may be to surround yourself with others who have the talents that you are lacking. Be sure to factor in the cost of this talent as you begin the planning process.

These are a few tips on how to start a home vegetarian food business in your home. One more aspect is marketing. You will need a way to let your customers know you are in business. There are a lot of resources out there to help you with that as well.